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Headline Heroes

Headline Heroes

The storytelling headline wins hands down

Mar 27, 2025

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8 min read

The storytelling headline wins hands down

ABC News nails a headline that conveys gravity, tells a story, and makes the reader want to read.

Alexis L. Richardson
Alexis L. Richardson

Headline Heroes

Can AP News get away with a clickbait-y headline?

Feb 1, 2025

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4 min read

Can AP News get away with a clickbait-y headline?

AP wrote an alluring headline for a serious story. What makes this week's #HeadlineHero acceptable?

Alexis L. Richardson
Alexis L. Richardson

A Matter of Words

unpacking the language of media, current events & society

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